Market Princ & Practices

BUS 205

Business & Professional Studies

Credits: 3

A study of the marketing field emphasizing the integrated managerial approach to marketing management is provided. The course features the marketing mix, channel management, consumer/industrial buying behavior, and marketing information systems. The case-study method and problem-solving exercises feature marketing costs, segmentation, decisions, and management methodology. Pre or Co requisite: BUS 161 or BUS 115.

We currently offer the following 2 classes in this course:

Market Princ & Practices

Section: BUS205 01

CRN: 84005

Type: Lecture

Instructor: Afia Eugene

Term: Fall 2024

Fees: Technology Fee $70


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Class Schedule

Dates: 2024-08-26 - 2024-12-18
Days: MWF
Time: 01:05 pm - 02:00 pm
Location: HAS 208

Market Princ & Practices

Section: BUS205 S01

CRN: 82857

Type: Lecture

Instructor: Erika T. Finch

Term: Fall 2024

Fees: Technology Fee $70


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Class Schedule

Dates: 2024-08-26 - 2024-12-18
Location: Online
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